Over the past few months, I’ve had the pleasure of working with an agency on a series of videos for National Grid. I’ve created hundreds of videos, but never have I had such a unique request like this one. This whole project had to be created remotely over zoom. (With the exception of one shoot day in-person following social distancing best practices).
It was a really interesting project that got be back to the basics of filmmaking. Virtual video production is really not all that different than in-person video production. Finding the best light in a room, and instructing employees partners/husbands/wives/siblings on how to create the best composition has become all part of the job these days. It was interesting to undertake all the responsibilities of a normal film crew on my shoulders though. For one of the videos, we created storyboards which we gave to our “talent”. They were able to use the storyboards as a great reference for composition and framing.
Although these videos have a much less polished feel, I’ve really enjoyed this sort of “new” content creation. It’s authentic and real. Isn’t that what we are always after?
